Hemsworth to Drive Brand Exposure for Publicly Held London-Based
Global Aviation Services Leader
Fort Lauderdale, FL – July 19, 2017 – Hemsworth Communications today announced it has been hired by Air Partner as the company’s U.S. public relations agency-of-record. Publicly traded on the London Stock Exchange, Air Partner is a global aviation services leader specializing in private air travel. With nearly 60 years of experience and dynamic offerings in the leisure, corporate and emergency management fields, Air Partner has serviced Fortune 500 companies, government officials and high-profile celebrities.
“As Air Partner and the private aviation industry continues to go from strength-to-strength, the time was right to engage a consumer PR agency with vast experience in the luxury and business travel markets to effectively communicate what makes our brand so special,” said Julia Timms, group marketing director of Air Partner. “Hemsworth Communications – with their excellent reputation, connections and creativity – stood out as the perfect partner to undertake this task and we’re excited to begin our relationship, as we look to bring Air Partner to the next level.”
Working in tandem with Air Partner’s UK-based agencies, Hemsworth will craft a strategic media relations program to create lift for the company in key U.S. consumer, trade and business outlets. Areas of focus will be on Air Partner’s unparalleled customer service and the brand loyalty it has built over the years with the offering of its JetCard, one of the world’s most flexible and convenient private jet memberships. In addition, the agency will showcase the company’s executive team in thought leadership campaigns, focusing on conferences, tradeshows and online, print and broadcast media.
“We are excited to be onboard with Air Partner and look forward to leveraging our creative process, as well as our extensive U.S. travel, lifestyle and business media connections, on behalf of this legacy brand,” said Samantha Jacobs, founder and president of Hemsworth Communications. “Air Partner is an innovative market leader that has continued to reinvent itself with modernized offerings and services over the past 60 years. The sky is the limit for what we can achieve together, and we can’t wait to get started.”