Based in Hemsworth’s Orlando office, Veronica Figueroa is a bilingual tourism communications professional with an unwavering thirst for storytelling. Prior to joining Hemsworth, Veronica was communications manager for Experience Kissimmee (CVB), where she was responsible for writing, social media and media outreach to top press across Latin America and regionally in the U.S. and Canada, supporting the team with work in Europe and China. In that position, she researched, developed and executed strategic communications initiatives that created awareness of Kissimmee as a destination of choice for travelers. She specialized in brand partnerships, working closely with Visit Florida and BrandUSA, and providing on-site support for the destination at international meeting planner, travel agent and consumer tradeshows/conferences.
Prior to joining Experience Kissimmee, Veronica worked as communications manager for Feeding Children Everywhere. She is a graduate of the University of Central Florida, where she earned a degree in Interdisciplinary Studies.